Demystifying SEO | Growing Your Business in the Search & AI Era

The Chamber welcomes you to a New Braunfels Business University luncheon seminar, "Demystifying SEO | Growing Your Business in the Search & AI Era".

Presented by Jim Lee with RAPTAP Marketing.

In an era where your next customer is just one search away, understanding how to show up is the ultimate competitive advantage. Join Jim Lee, founder of RAPTAP Marketing, for a high-level dive into the world of Search Engine Optimization. With over 10 years of experience helping brands dominate the digital landscape, Jim breaks down the complexities of search into actionable insights for business owners. 

In this session, we’ll cover:

• SEO Decoded: What it actually is (and what it isn't).
• The Search Map: Navigating the difference between Organic and Local results.
• The Ranking Blueprint: Key ranking factors that search engines and AI crave.
• The DIY Toolkit: Practical "self-help" tips any small business can implement today.
• The Bottom Line: Why SEO is a high-yield investment, not just a marketing expense.

The luncheon will be held on Thursday, June 11, 2026, from 11:30 a.m. to 1:00 p.m. at the McKenna Events Center.

Don't miss this opportunity to learn and grow your business towards success. Register today!

Session Includes:

11:30-11:45 - Network & lunch

11:45-12:00 - Welcoming message & presentation starts

12:45-1:00 - Presentation Q & A, network, & closing

Thank you to our sponsors! 

Mazurek Belden & Burke PC, UBP Burgers, and Mochas & Javas.