Our priorities

2026 Theme: Recombobulation

Chair of the Board: Chris Snider

Priority 1

Reinforce the Chamber as a trusted center of clarity and connection

Priority 2

Elevate factual and positive messaging

Priority 3

Foster constructive engagement across differing perspectives

Priority 4

Champion the development of community leaders

Strategic areas 2026-2027

Inspire community collaboration & partnership

Conduct the 2026 Intercity Visit to learn from peer cities and apply best practices locally
Launch a volunteer & candidate cultivation program to identify, prepare, and support future civic leaders
Establish a dedicated office for the Braunfels Foundation Trust at the Hinmann House

Advance effective public policy

Adopt the Chamber’s agenda for the 90th State Legislative Session
Conduct a voter poll and implement a communications plan to guide advocacy and public engagement
Strengthen advocacy capacity and support long-term policy priorities through a sustainable policy structure

Economic development

Launch, adopt, and fund Confluence 2.0, a public-private economic development strategic plan for 2028–2032
Launch a high-growth entrepreneurship initiative to accelerate startup success
Advance early childhood education solutions through the launch of Early Matters New Braunfels

Tourism development

Create a Tourism Public Improvement District (TPID) to support long-term destination marketing
Open a new Downtown Visitors Center, creating a unified location for visitor services
Launch a tourism ambassador program to strengthen hospitality knowledge and visitor experience

Growth, engagement, and investor value

Strengthen Chamber membership through growth, retention, and demonstrated member value
Strengthen signature programs and events to convene leaders, elevate dialogue, and advance community priorities
Deepen member engagement by creating meaningful opportunities for connection, involvement, and leadership

Operations

Strengthen internal financial systems to ensure timely, accurate, and board-ready reporting
Review staff compensation and benefits to support recruitment, retention, and organizational sustainability

2026 Annual Report

Click here to read!

New Braunfels

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